Google Business is a tool that helps businesses to stand out by creating an official company profile on Google. The profile is displayed on Google Maps, in search results and other Google services.
Google Business makes the company visible to potential customers who are looking for goods and services in the selected area. The profile includes company's contact information, enabling an active interaction with customers, responding to feedback, posting photos and much more.
Google Business is a virtual business promotion assistant, which helps to attract new customers and strengthen company's reputation.
Advertisement optimisation for local search queries 
Improving reputation and brand credibility 
Information on visits, profile views and other performance indicators is provided 
